Thursday, August 5, 2010

Supply and Demand

Our Postmaster General seems to need a lesson in supply and demand economics. The problem the postal service faces is declining mail volume as individuals and companies rely more and more on electronic communications. When the demand for your product goes down, that makes it worth less. Therefore, in order to increase your volume, you lower prices or offer other incentives.

What's our postal service doing? Raising prices for a product that people already deem worth less than the cost. And they're considering cutting back on deliveries and offices. Go figure!

"Post office could raise rates again." The Dallas Morning News; July 7, 2010; p. 5A.

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